Fractional leadership · Operations · Commercial growth

Get the business aligned.
Then move.

Embedded executive support for owner-led businesses that need clearer leadership, stronger operating systems and practical implementation—not another report that sits on a shelf.

Explore our capabilitiesWhy Alignment Solutions
35 years of practical experienceManufacturing, trades and business ownership
MBA & managing director experienceCommercial thinking grounded in reality
Embedded executionFrom leadership decisions to working systems

Direction without the corporate theatre.

Alignment Solutions works alongside owners and leadership teams when growth, complexity and daily pressure have overtaken the way the business operates. The objective is simple: stabilise what matters, build capability and turn decisions into measurable action.

01

Fractional Executive Support

Senior leadership capability embedded into the business without the cost or commitment of another full-time executive.

  • Owner, CEO and general manager support
  • Leadership mentoring and accountability
  • Decision frameworks and priority setting
  • Commercial review and strategic direction
02

Operations & Performance

Observe and understand how the business currently moves—its systems, workflows, strengths and failure points—before aligning improvement around what it genuinely needs.

  • Systems and operational assessment
  • Faster quoting and customer response
  • Clear roles and decision boundaries
  • Sales-to-delivery, margin and capacity control
03

Commercial Marketing Enablement

Keep positioning, sales activity and marketing aligned—then coordinate the specialist capability needed to execute.

  • Brand and offer positioning
  • Marketing structure and consistency
  • Web, social and sales content
  • AI-enabled international creative production

A practical method.
A clear ethos.

Change only works when people understand the direction, participate in the process and consistently apply what has been agreed.

The 4A method

How the work moves forward

A simple operating framework for moving from complexity to sustained execution.

1
AlignAgree on the objective, priorities, responsibilities and measures of success.
2
AdjustCorrect the systems, roles and behaviours that are restricting performance.
3
AdoptBuild understanding, ownership and practical capability across the team.
4
ApplyEmbed the agreed changes into daily work, measurement and accountability.

The 4C ethos

How people work together

The standards that underpin every conversation, decision and working relationship.

1
CourtesyRespect people, their responsibilities and the pressures they are carrying.
2
CommunicationShare the right information clearly, directly and at the right time.
3
CooperationReplace silos and blame with shared ownership of the outcome.
4
CommitmentFollow through on what has been agreed and make progress visible.

Our difference

Advice must align and connect with reality.

We observe, listen and understand how the business really moves. Recommendations are then tested against cash flow, margin, people, customer impact and the actual capacity of the business to execute.

Owner-operator perspectiveWe understand the weight of decisions when the risk, people and money are yours.
Clear prioritiesWe separate urgent noise from the few actions that materially improve the business.
Practical implementationStrategy becomes roles, systems, measures and a defined next move.
Constructive challengeWe tell you what needs to be heard, then help solve it alongside you.

Commercial direction first. Specialist execution second.

Strategy, positioning and priorities are directed in Australia. When execution requires specialist marketing, digital or AI capability, trusted international collaborators can be coordinated around one commercial objective—without the client building a large internal team.

PositionDefine the offer, audience and reason to choose you.
CreateProduce campaigns, digital assets and AI-enabled video.
ActivateDeploy content through practical sales and marketing channels.
ImproveLearn from response, sharpen the message and repeat.

About the principal

Dieter Herzog (MBA)

An active managing director across multiple businesses, business owner and hands-on operator who understands both the boardroom decision and the work required to make it real.

Dieter brings more than 35 years of experience across vehicle bodybuilding, manufacturing, welding, construction, business leadership and business transformation. His approach combines commercial discipline with practical operational knowledge and a strong understanding of people, leadership and customer expectations.

By working alongside owners, managers and their teams, he observes and understands how the business moves—where it performs well, where it stalls and why. That understanding guides the priorities, develops the next layer of leadership and creates systems the team can actually use.

MBA qualifiedStrategic and commercial decision-making
Active managing directorLeadership across multiple businesses
35+ years hands-onManufacturing, trades and operations
Business transformationTurning constraints into practical change

For owners who have built momentum—and reached the next bottleneck.

✓
Manufacturing, transport, engineering and trade businesses.Practical operating environments where decisions must translate into safe, profitable and repeatable work.
✓
Growth has outpaced the operating system.People are working hard, but information, ownership and follow-through are inconsistent.
✓
The owner is carrying too much.Important decisions and customer commitments still depend on one person.
✓
Strategy is not reaching execution.The direction is understood at the top but disappears in day-to-day activity.
✓
The business needs senior capability—not another full-time salary.Access focused strategic, operational and marketing support as required.

Let’s identify what is holding the business back—and what will take it to the next level.

Start with a direct conversation with Dieter about the pressure points, commercial priorities and the result you need.

Email Dieter